Fernly vs Instantly
Instantly is a massive, highly successful platform built for volume cold emailing. But volume is not how web designers and freelancers win. Fernly focuses on high-intent, hyper-targeted discovery so you can send fewer, better emails.
TL;DR
- •Instantly is a volume cold-email platform; Fernly discovers the specific local businesses that need a website, so you send targeted emails that convert.
- •Instantly has no local business discovery or "no website" filtering; Fernly scans Google Places and surfaces businesses with missing web presence.
- •Instantly is expensive for solo freelancers; Fernly starts at accessible pricing with CRM and client portals included.
Instantly
- Enterprise-grade email warmups
- Unlimited sending accounts
- Does not discover local businesses
- Does not filter by "No Website" presence
- Expensive for solo freelancers
Fernly
- Specifically searches for businesses with no websites
- Scans local Google Places listings automatically
- Visual CRM pipeline to track deals
- White-label client portals for after the sale
- Accessible pricing tiers
Quality over quantity for local services
If you are an agency selling a £200/month SaaS product to tech companies, you need Instantly. You need to send 10,000 emails a month to hit your quotas.
However, if you are a web designer selling a £3,000 website package to local plumbers and roofers, volume is your enemy. You need to find the specific business in your city that genuinely does not have a website. Fernly acts as your scout to find those specific businesses, allowing you to send targeted, highly personalized emails that actually convert.
Start discovering high-intent leads.
Find local businesses that genuinely need a website and send emails that convert.